চাকরীর বর্ণনাঃ
Product Development: Collaborate with design and production teams to develop a compelling and competitive product range of woven garments.
Monitor industry trends, consumer preferences, and competitor products to inform product development.
Merchandising: Develop and execute merchandising strategies to optimize product assortment, pricing, and inventory management.
Work closely with production and sourcing teams to ensure timely delivery of products.
Marketing Strategy: Develop and implement comprehensive marketing strategies to increase brand visibility and drive sales.
Oversee advertising, promotions, and public relations efforts to enhance brand image.
Market Research: Conduct market research and consumer analysis to identify market opportunities and customer preferences.
Use data and insights to make informed decisions regarding product and marketing strategies.
Team Leadership: Lead, mentor, and manage the merchandising and marketing teams to ensure they meet their goals and objectives.
Foster a culture of creativity, innovation, and collaboration within the department.
Budget Management: Develop and manage budgets for merchandising and marketing activities, ensuring efficient allocation of resources.
Performance Analysis: Monitor and evaluate the performance of products and marketing campaigns, making adjustments as necessary to achieve targets.
Stakeholder Collaboration: Collaborate with other departments, including sales, supply chain, and finance, to align strategies and goals.
Build and maintain relationships with key external partners, such as suppliers, agencies, and distributors.